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Vervotech Named “World’s Best Hotel Mapping Solutions Provider” at the World Travel Tech Awards 2026

15, October, 2026, Pune, India, Vervotech, an AI-powered accommodation data company and part of Juniper Group, a Constellation Software company, has been named World’s Best Hotel Mapping Solutions Provider at the World Travel Tech Awards 2026. The win is Vervotech’s fourth in the category against leading players such as Mize, Trawex, and VeTravel. The award recognizes the work behind every accurate hotel search. Vervotech’s AI-powered Hotel Mapping tool de-duplicates and standardizes hotel content for every travel company working in a multi-supplier environment with over 400 suppliers. With a data accuracy of 99.999% and maximum coverage of 98%, the hotel mapping tool even provides real-time, intelligent insights into hotel inventory, helping hotel providers to make informed business decisions. Vervotech’s continued commitment is to deliver cleaner & more reliable data, drive higher profits, and scale the supplier network of travel businesses through its AI solutions. Sanjay Ghare, Founder & CEO, Vervotech, celebrated the moment, saying: “Eight years ago, a few friends decided to build something we believed in, and everything else followed. We started by solving one stubborn problem in hotel data. Our customers pushed us to go further at every step, from hotels, to rooms, to optimizing the profit on each booking. As a company, Vervotech has always been a place that makes people hungry. Hence, this recognition belongs more to a team that stays restless and keeps reaching for something bigger, along with the clients and partners whose trust and votes made it possible.” About Vervotech Vervotech is a SaaS-based travel technology company and part of Juniper Group, a subsidiary of Constellation Software Inc. (TSX: CSU), one of the world’s largest software companies. Founded in 2018, it combines AI-powered capabilities with an extensive understanding of travel distribution challenges. Recognized as the World’s Best Mapping Platform 2021 by the World Travel Tech Awards and trusted by leading travel companies globally, Vervotech goes beyond data standardization to support a highly connected and performance-driven travel ecosystem. About World Travel Tech Awards World Travel Tech Awards is an annual programme held alongside the World Travel Awards. It celebrates innovation across travel technology, from startups to global brands.

Vervotech Recognized as an Elite Technology Partner by Expedia Group

01 October 2026  Vervotech has been declared as an Elite Partner by Expedia Group, which is a major milestone in the partnership between the two companies. The recognition places Vervotech among Expedia Group’s top-tier technology partners, a category that supports complex, high-volume integrations and is assessed across areas including evaluated for different aspects of integration such as integration competencies, mapping quality, connected partners, and overall service delivery.  The two companies collaboratively have strengthened their roles in the industry by building more innovative and profitable solutions for the travel technology ecosystem. For Vervotech, Elite status denotes substantial progress in its affiliation with the Expedia Group, especially as travel companies globally face increasingly varied markets and sourcing and technological requirements.  The CEO & Founder of Vervotech, Sanjay Ghare, said:  “We are ecstatic to take this next step in our partnership with the Expedia Group. Becoming a recognized Elite Partner for our mapping solutions by a company that operates at Expedia’s scale is a significant milestone for us as this is a proof of the successful collaboration that we have gradually developed over time. We look forward to deepening this relationship further and finding new ways to create value for the travel businesses and partners in the industry together.”  The partnership extends across the Americas, Europe, MENA, APAC, and Southeast Asia, reflecting a relationship that goes beyond a single market or regional designation. Furthermore, the recognition comes at a time when technology partnerships are becoming increasingly important to the travel industry’s ability to manage growing connectivity, broad inventory, and evolving distribution requirements. Expedia Group’s Certified Technology Partner Programme connects its B2B partners with pre-vetted technology providers, with Elite partners representing the programme’s top tier.  The new status acknowledges Vervotech’s quality delivery to date and an opportunity to strengthen the collaboration further. As both companies continue to expand the breadth of their solutions and extend their reach in newer markets, the partnership continues to add value by establishing better connections and reliable tech infrastructure.   About Vervotech  Vervotech is a SaaS-based travel technology company and part of Juniper Group, a subsidiary of Constellation Software Inc. (TSX: CSU), one of the world’s largest software companies. Founded in 2018, it combines AI-powered capabilities with an extensive understanding of travel distribution challenges. Recognized as the World’s Best Mapping Platform 2021 by the World Travel Tech Awards and trusted by leading travel companies globally, Vervotech goes beyond data standardization to support a highly connected and performance-driven travel ecosystem.  About Expedia Group  Expedia Group, Inc. has made a name for itself as a key player in the travel tech industry as a platform that unites travelers, partners, and advertisers through a roster of trusted brands, top-of-the-line technology, and reliable travel data. Expedia’s ecosystem features famous consumer brands like Expedia, Hotels.com, and Vrbo, along with B2B travel solutions and worldwide advertising services. The company operates in more than 70 countries, supporting discovery, booking, and travel experiences globally.

How HeyTrip Strengthened Global Hotel Distribution with Vervotech’s Hotel Mapping

Shanghai skyline at sunset

Heytrip is a China-based B2B bedbank serving more than 20,000 clients worldwide. At that scale, hotel mapping is not a back-office function; it is the foundation on which every booking, every partner relationship, and every revenue decision is built. Heytrip had already invested in in-house mapping and third-party providers. But as their supplier network and distribution channels expanded globally, they needed a partner with deeper specialization and broader industry reach. This case study explores why Heytrip chose Vervotech, and what changed when they did. Enter your email to read the case study! Challenges our client faced: Mapping accuracy limitations in existing in-house setup Growing complexity of supplier & distribution at global scale Inconsistent hotel attributes across multiple supplier feeds Risk of duplicate listings degrading booking experience Significant internal costs incurred by manual mapping process Value delivered by Vervotech 10+ new suppliers successfully onboarded through our platform 5+ new distribution channels activated with clean, verified hotel data Significantly improved mapping accuracy for key channels Reduction in internal manual efforts and operational resource spends Stronger partner credibility via industry-recognized mapping Download this case study to find out: Why Heytrip chose to partner with Vervotech despite already having an in-house mapping team. How peer recommendations from within Heytrip’s own partner network influenced the decision. The specific improvements in mapping accuracy and supplier onboarding Heytrip experienced. How Vervotech helped Heytrip free up internal resources to focus on core business growth. Why Heytrip views Vervotech as a long-term data infrastructure partner, not just a vendor.

Rate Parity Is Another Untapped Opportunity

When a rate parity alert fires, the instinct is to open the pricing console. Somewhere a rate is out of position, and someone on the revenue team needs to find it and fix it. The assumption is that a rate parity violation is a pricing event.  That assumption is wrong more often than most distribution teams realize.  A significant portion of what hotel rate shopping tools flag as parity violations are not pricing decisions at all. They are mapping errors. The wrong room type has been matched to the wrong rate plan, or the wrong property ID has been resolved to the right property name, or a rate plan designed for a specific channel has been mapped to a broader inventory pool. The price is not out of line. The map is.  This matters because pricing teams and data teams fix things differently. If you are routing a mapping problem to a pricing team, the fix will not hold.  What Rate Parity Monitoring Actually Sees  Rate shopping tools compare prices for what they believe is the same room at the same property across different distribution channels. The word “believe” is doing real work in that sentence.  The comparison depends on the tool’s ability to identify that Channel A’s “Superior Double, City View” and Channel B’s “Standard Room, Double Bed” are the same physical room. If the tool is matching on name similarity or broad property ID resolution, it will sometimes compare rooms that are not equivalent.  When a non-equivalent comparison produces a price difference, the tool flags a violation. The revenue team investigates. They check the rates. The rates are correct for the room type being sold. Nobody finds a violation because there is no pricing violation. There is a mapping error in the monitoring tool itself.  Three Scenarios Where Mapping Errors Create False Parity Alerts  Scenario 1: Room-type mismatch at the attribute level  A hotel sells two room types that share the same base category: Standard Double. One includes a breakfast voucher. One does not. Both are loaded into different supplier feeds under category names that are close enough for a fuzzy matching system to treat as equivalent.  The rate for the room without breakfast is $160. For the room with breakfast is $185. Hence, the rate shopping tool flags a $25 parity violation. The revenue team investigates and finds no pricing error. The rates are correct. The tool compared two different products.  Scenario 2: Rate-plan leakage across channels  A non-refundable rate of $145 is loaded for a specific wholesale channel with contractual restrictions on redistribution. A mapping system without rate-plan awareness resolves the property ID and loads the wholesale rate into the retail inventory pool. The rate shopping tool sees the wholesale rate appearing in a retail channel at $145 against the standard retail non-refundable at $162.  The alert fires. The pricing team cannot explain the $17 difference because no one on the pricing team loaded a $145 rate to that channel. The source is a rate-plan mapping error that pulled the restricted wholesale rate into a retail context.  Scenario 3: Property-level false positive  Two adjacent properties in a city center, from the same hotel group, share a brand name with different suffixes. A mapping system running on name-matching logic treats them as the same property. Rates from both properties are pooled under a single property record.  The rate shopping tool sees a single property selling at two different price points simultaneously. The violation is real in the data but not real in the commercial sense. The property is not violating parity. The mapping system has merged two different hotels.  Also Read: Hotel Mapping API Pricing: What Nobody Tells You Where Hotel Rate Shopping Tools Fail Without Clean Mapping  Rate shopping tools are only as reliable as the room and property mapping that underlies them. The tools themselves often do not own that mapping layer. They rely on the mapping supplied by the distribution platform or the OTA’s internal matching system.  If that mapping is off at the room level, the rate comparison is off at the room level. The tool reports faithfully on what it sees. What it sees is a function of what was mapped to what.  This is why teams that invest in rate shopping tools without simultaneously auditing their room-level mapping often spend significant analyst time chasing violations that are not there. The alert queue grows, the team grows to manage the queue, and the root problem stays fixed in the data layer.  The more productive frame: treat every unexplained rate parity alert as a hypothesis about a mapping error first, a pricing error second.  The Rate-Plan Mapping Layer That Most Systems Skip  Property mapping is now a solved problem for most mature distribution platforms. The harder layer is rate-plan mapping.  A single property may have 20 to 50 active rate plans at any given time: advance purchase, non-refundable, flexible, promotional, corporate, wholesale, channel-specific, and seasonal. Each rate plan has an intended channel of distribution and a contractual context that defines where it can appear.  When mapping systems resolve property IDs without tracking rate-plan context, restricted rates travel to unintended channels. The result looks like a pricing decision. It is a data routing error.  Rate-plan-aware mapping tracks not only which property and room type a rate belongs to, but which channel context the rate is valid for. When a restricted rate appears in an unintended context, the system flags it as a mapping routing error, not a pricing violation.    Also Read: The Margin Multiplier Stack: Mapping and Rebooking How This Reframe Changes the Fix  If you accept that a significant share of parity alerts are mapping errors, the operational response changes.  Instead of routing all alerts to the revenue team for rate investigation, you route a triage layer to the data team first. The triage question is simple: are the two rates being compared actually for the same room type, under the same rate plan context, in the same channel tier?  If

TBO and Vervotech Renew Collaboration to Enhance Hotel Data Consistency and Distribution Efficiency

27 April 2026, Gurugram, India  TBO has partnered with Vervotech to integrate its hotel mapping capabilities, marking the resumption of a previously established collaboration between the two companies. The engagement reflects a shared focus on maintaining accurate and consistent hotel information across TBO’s global distribution network.  Subsequent to its public listing, TBO has expanded into newer markets, increasing the scale and complexity of its supply ecosystem. This growth has driven a greater focus on strengthening underlying data mapping infrastructure to support multi-language content and region-specific variations.  Amid these developments, this collaboration brings together TBO’s extensive supplier network and distribution expertise with Vervotech’s AI-powered data capabilities to address these challenges effectively. The joint effort will focus on improving how hotel entities are matched across sources, reducing duplication, and ensuring clearer representation of inventory across the varied supplier feeds.  The partnership builds on prior experience between the two companies, enabling a more aligned approach to managing data complexity and evolving operational requirements. It also highlights the value of reliable partnerships in the travel tech space where both sides contribute domain expertise to solve foundational challenges within distribution system.  “Consistency in hotel data is fundamental to how we operate. Re-engaging with Vervotech allows us to approach this with a partner that understands both the scale and complexity involved. This collaboration fits well with how we think about building a more consistent and dependable distribution platform”  – Gaurav Bhatnagar, Co-Founder, TBO Group  “We’re pleased to be working with TBO again. There’s a strong understanding on both sides of what it takes to manage distribution at scale, and that makes a real difference. This collaboration allows us to approach data challenges with more alignment and clarity, while continuing to deliver reliable outcomes for our partners and customers.” – Sanjay Ghare, Founder & CEO, Vervotech  As the travel ecosystem continues to evolve, the ability to maintain structured and dependable data remains central to operational efficiency and booking outcomes. Travel Boutique Online and Vervotech will continue to build on their shared experience, contributing to a more consistent and reliable distribution environment for their partners.  About TBO TBO is a global B2B travel distribution platform that connects over 159K travel buyers with access to over 1 Million hotels and a wide network of travel suppliers across 100+ countries. Its platform brings together inventory across hotels, air, and ancillary services, enabling travel businesses to source and distribute content at scale. With an established international presence and a focus on technology-led infrastructure, TBO continues to support efficient transaction management, and consistent booking experiences across its global partner ecosystem.  About Vervotech Vervotech is a SaaS-based travel technology company and part of Juniper Group, a subsidiary of Constellation Software Inc. (TSX: CSU), one of the world’s largest software companies. Founded in 2018, it combines AI-powered capabilities with a deep understanding of distribution challenges. Recognized as the World’s Best Mapping Platform 2021 by the World Travel Tech Awards and trusted by leading travel companies globally, Vervotech goes beyond data standardization to enable a more connected and performance-driven ecosystem.

Convergent Enhances Booking Reliability at Scale through Partnership with Vervotech

27 April, 2026, Guangzhou, China  Convergent has entered a strategic partnership with Vervotech to integrate its room mapping technology, marking a step forward in improving the accuracy and consistency of hotel room data across distribution systems.  The partnership brings together Convergent Platforms Ltd.’s growing distribution ecosystem and Vervotech’s AI-driven data normalization capabilities to address a shared industry challenge: fragmented and inconsistent room-level information across multiple suppliers. The companies aim to create more reliable and scalable data foundation by aligning their strengths through this collaboration.  For Convergent, the integration enables more precise room-level alignment across its multi-supplier aggregation system. At the same time, the partnership allows Vervotech to extend the reach of its room mapping solution within a broader network of GDS, OTAs, and Direct booking platform, enabling its technology to operate at greater scale and impact.  “What stands out in this partnership is the alignment in how both teams think about distribution challenges. Vervotech brings strong data capabilities, and that fits well with the way we manage supply and scale our platform. It’s a collaboration built on clarity and shared understanding.”  – Benny Li, Head of Global Supplier and Distribution “We’re pleased to partner with Convergent Global to address shared challenges in hotel distribution. Together, we bring their strong market presence and our data expertise to deliver more consistent and reliable experiences. This collaboration reflects a shared commitment to creating long-term value for our partners and customers.” – Jyothi Dhalawai, Commercial Director, APAC Region  As the travel industry continues to scale through aggregated supply, the importance of clean, standardized data is becoming increasingly evident. This partnership reflects a shared recognition that sustainable growth in distribution depends not just on access to inventory, but on the quality and integrity of that inventory.  The future aim of the partnership is to move beyond incremental fixes and contribute to a more structured, dependable approach to accommodation data management, thus, benefiting suppliers, platforms, and end users alike.  About Convergent:  Established in 2015, Convergent Global is a B2B travel platform focused on hotel distribution and global supply connectivity. With strong direct contracting capabilities and an extensive partner network, the company enables travel businesses to access diverse inventory and scale across key international markets. Its technology-driven approach supports efficient sourcing, streamlined distribution, and improved commercial performance, enabling partners to navigate the supply complexity while delivering more reliable and competitive offerings to end users.  About Vervotech:  Vervotech is a SaaS-based travel technology company and part of Juniper Group, a subsidiary of Constellation Software Inc. (TSX: CSU), one of the world’s largest software companies. Founded in 2018, it combines AI-powered capabilities with a deep understanding of distribution challenges. Recognized as the World’s Best Mapping Platform 2021 by the World Travel Tech Awards and trusted by leading travel companies globally, Vervotech goes beyond data standardization to enable a more connected and performance-driven ecosystem. 

#9: Erik Akhmetgaliev, Regional Director APAC, RateHawk

For the ninth edition of our Impact10 series, we hosted a conversation with Erik Akhmetgaliev, the Regional Director, APAC Region at RateHawk.   With over 13 years of experience in the travel industry, Erik talked about the influence of technology in the travel space, foreseeable opportunities and shortcomings for the companies navigating their growth journey, along with his insights on the APAC region.  Here are more details on this enriching interaction: Firstly, being in the industry with one of the leading travel-tech organisations, could you please share what first drew you to the travel-tech space, and how your journey has evolved over the years? I have been in this industry for over 13 years, so for over a decade. And what initially drew me to travel tech is that it is a global and dynamic industry, where you can see directly the impact of your work across different markets and cultures. I joined RateHawk in 2016, and it was my second job. I started my career at a traditional travel agency. And interestingly, later, this company became one of our first clients. That early experience gave me a very sudden transition to travel tech with a more commercial mindset.  Over the years, my journey has evolved significantly. I started in operations, then I moved to sales, building my commercial expertise. From there, I transitioned into launching new markets, leading market research, competitor analysis, hiring local teams on the ground and establishing partnerships with key clients across Europe, Latin America, the US, and finally, I came to Asia, where I built a team of over 50 people within one year.  We’ve been focusing on localization since then. Since that time, we have been identifying the critical gaps in product processes and partnerships to ensure sustainable growth. And this led me to my current role of Regional Director APAC, where I focused on scaling markets and shaping the high-performing team. And overall, I am responsible for driving the expansion.   Given that you’ve worked very extensively in this APAC region, how has this market shaped your perspective on the travel tech industry?  Well, over the past decade, one of the most significant shifts in travel distribution has been the rapid digitalization of the industry. We’ve seen a clear move from the traditional offline bookings to online platforms and API integrations. And this transformation has enabled travel agents and the clients to assess real-time availability, dynamic pricing and a broader range of products all in one place.  And additionally, the rise of personalization driven by data analytics and AI have been prominent. Everyone is now talking about AI, and this is definitely a game-changer. What all this means is that travellers are increasingly expecting tailored-made recommendations and more flexible options. Overall, these changes have made the industry more efficient, responsive, and customer-centric than ever before.  Have you felt any other major shifts that have happened in the industry or are likely to happen?  I assume that in the near future the demand will be more focused on domestic travel, especially after the COVID times. In each region, we’ve observed that domestic travel is increasing, and I believe that will continue happening.  As RateHawk, managing such a large accommodation inventory must be really complex. What were some of the biggest challenges that companies face at that scale?  Well, it’s a very good question and I think one of the biggest challenges is caused by the high level of data fragmentation across the industry. The global accommodation ecosystem includes countless hotels, third-party suppliers and consolidators, many of whom operate on different platforms and technologies. And there is no unified industry-wide protocol for data change, making integration and communication between systems pretty difficult and resource-intensive.  As a result, matching rates and ensuring real-time accuracy becomes a significant challenge. Overcoming these issues typically requires building internal tools, leveraging advanced data normalization techniques, and maintaining flexible integrations to adapt quickly to the diverse landscape of partners and suppliers. Operating RateHawk, Roundtrip, and Zen Hotels, consolidates over 3.2 million accommodation options from more than 350 suppliers across the globe, including over 100 DMCs and 250,000 direct contracts.  And thanks to the access to such an extensive inventory, RateHawk is highly valued in the market, so it’s one of our USPs. And it is valued not just as a booking platform, but also as a leading API supplier for global travel tech players. Currently, we are expanding, especially in Asia, since Asia is a very API driven market, and we have over 1,500 API partners overall across the globe, including major OTAs and travel tech platforms from the APAC region, enabling them to grow their business and avoid the hustle of supply consolidation.  So, partners can quickly and easily plug into the Red Hawks API, empowered by in-house advanced technologies and partnerships, including, of course, you guys. We really value our partnership with Vervotech Mapping Solution.  How do inconsistencies in hotel and room data affect business performance and customer experience at the end of the value chain?  Well, it surely affects significantly as the hotel content is often the first touch point which shapes the expectations and establishes credibility before a booking is made.  Up-to-date and consistent data is especially crucial and critical in the B2B segment, where travel professionals and travel tech businesses rely on and entrust us with their own reputation and service quality. That’s why we invest a lot in ensuring our customers feel confident in the accuracy of every booking, whether made through our platform, through the back office or through API. Of course, issues happen, but the most important thing is how fast we can solve them.  Looking ahead, what would be some advice that you would give to the travel companies that are currently trying to scale while keeping their inventory clean and reliable?  You can’t just rely on yourself. I mean, the value of reliable partnerships can be overestimated and overstated. I would strongly advise delegating the complex supply consolidation tasks to those travel tech companies that have already done the heavy lifting instead of trying to do everything on your own. Even with our deep tech expertise and strong development capabilities, we continue to invest in

Ed Wiliams

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