Category: OTA optimization

5 Signs Your Online Travel Business Needs Accommodation Mapping

For online travel businesses, accurate and streamlined data isn’t just a technical necessity but an important ingredient to building trust, enhancing search experiences, and ...

Optimizing Your OTA for Retention and Profitability

Achieving a balance between user retention and profitability is crucial for online travel agencies. Your website must be a well-oiled machine to keep users ...

Choosing the Right Hotel Suppliers for Your OTA

Selecting suitable hotel suppliers for your online travel agency can be daunting, given the variety of options and factors to consider. With over 6,000 ...

Boost Your OTA’s Profitability: The ROI of Investing in Hotel Mapping

Imagine Sarah, a business traveler on a tight schedule. She needs to book a hotel in Chicago for an important meeting. She quickly finds ...

Setting legacy code objectives for OTAs

Online travel agencies understand the need for modernization as they constantly face the pressure to scale and innovate to outpace current competition and new ...

General Data Protection Regulation (GDPR) for OTAs

The General Data Protection Regulation (GDPR) is the most robust privacy law in effect today, first enforced on 25 May 2018. It was created ...

Effective strategies for OTAs to optimize conversions

Online travel agencies (OTAs) persistently face the challenge of shopping cart abandonment; it certainly demands a nuanced approach. A recent finding from Travelport underscores ...

Navigating Airline Relationships as an OTA: Tips for Success

Online travel agencies have been one of the primary sources of airline distribution for more than 2 decades. They account for over a third ...

How online travel businesses can boost conversions by optimizing search output

As an online travel business, you understand that hotel search patterns are varied, but do you know if not understood and optimized, they can ...

Customer Retention for OTAs: Strategies for Loyalty

Customer retention is not just a metric; it reflects a brand’s ability to maintain a loyal customer base over time. Retaining customers becomes paramount ...

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