Category: Infographic

Four smart ways to build a hotel positioning strategy

Overview: The goal of hotel positioning is to create a clear and compelling image of the hotel in the minds of consumers. And to ...

Five growth outcomes of big data analytics for travel industry

The travel industry can benefit immensely from big data analytics. By analyzing large amounts of data, travel companies can gain valuable insights into customer ...

Vervotech Curated Content: The ideal solution for accurate hotel content on booking platforms

Overview: Vervotech uses state-of-the-art Natural Language Processing (NLP) techniques. We match each property in the database for standardized hotel content. Our end users receive ...

Hotel star rating system: Decoding it with Vervotech Curated Content

Overview: It’s time to focus on the descriptive content of your website. Travelers’ purchasing decisions are highly influenced by static or descriptive content like ...

The impact of descriptive content on OTA’s revenue

Overview: It’s time to focus on the descriptive content of your website. Travelers’ purchasing decisions are highly influenced by static or descriptive content like ...

Four smart ways to attract MICE Tourists

Overview: Here in this graphic, we explain four ways to attract the right, high-paying MICE tourists. There are many marketing strategies floating in the ...

Five tips to boost ROI with metasearch advertising

Overview: You have industry giants like Bookings.com and Expedia compete on Metasearch, but the good thing is that you can get better off them ...

Sentiment analysis in the travel industry

Overview: Sentiment analysis or opinion mining is a process to analyze textual data and interpret the sentiments behind it. Learn more about Sentiment analysis ...

How does a hotel inventory management system work?

Overview: A hotel inventory management system has a set of automated software modules that help your hotel staff perform various functions needed to run ...

Five key benefits of employing an inventory management system

Overview: The utility of an inventory management system in running accommodation businesses is well known. If you are not using one, and considering its ...

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