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Sanjay Ghare

Sanjay brings over 16+ years of entrepreneurial, general management, and senior executive experience with proven expertise in business development, corporate strategy, and product & program management. Sanjay, being an Industry veteran, and an influencer, leads and drives Vervotech’s vision of “Organizing World’s Accommodation Data.” Before he founded Vervotech, he was a VP of Tavisca Solutions, where he took the started SaaS division and grown with customers in more than 15 countries.  

With his business acumen, Sanjay is on the trajectory of revolutionizing the accommodation data segment. He’s also a member of the Forbes Technology Council and often puts actionable growth strategies into perspective in his Forbes column.    

Sanjay Ghare's popular articles

Online Travel Business

Customer Retention for OTAs: Strategies for Loyalty

Customer retention is not just a metric; it reflects a brand’s ability to maintain a loyal customer base over time. Retaining customers becomes paramount in an industry where travel is

Online Travel Business

MOR or not MOR, what’s best for OTAs? A comparison

In this “online travel agency payment infrastructure” series, we previously discussed PCI DSS compliance; once you have clarity on that, the next thing that OTAs often are in dilemma whether

Online Travel Business

Managing Online Reviews and Reputation for OTAs

As an online travel agency, your growth trajectory hinges considerably on maintaining a positive reputation and degree of trust among your target audience. Online reviews have become a powerful medium for

Online Travel Business

Effectiveness of affiliate programs for travel agencies

Affiliate marketing has evolved remarkably, becoming a crucial weapon in the marketing arsenal of any e-business. According to Rewardful, the affiliate marketing industry is expected to reach $21.1 billion in

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