Category: Blog

Cloud Infrastructure for Scalable and Secure Travel Booking Platforms

As online travel booking platforms strive to meet the expectations of modern-day travelers who are sensitive to security, give a lot of importance to ...

Effective strategies for OTAs to optimize conversions

Online travel agencies (OTAs) persistently face the challenge of shopping cart abandonment; it certainly demands a nuanced approach. A recent finding from Travelport underscores ...

Navigating Airline Relationships as an OTA: Tips for Success

Online travel agencies have been one of the primary sources of airline distribution for more than 2 decades. They account for over a third ...

How robotic process automation drives efficiency in the hospitality industry

A survey conducted by Duetto revealed that approximately 78% of hoteliers were expected to increase their hotel tech investments in the next three years. ...

Accommodation demand forecasting with forward looking data

The travel demand has been anything but predictable since 2020 for obvious reasons, with factors like smaller booking windows, shifting source markets, and changes ...

How online travel businesses can boost conversions by optimizing search output

As an online travel business, you understand that hotel search patterns are varied, but do you know if not understood and optimized, they can ...

Customer Retention for OTAs: Strategies for Loyalty

Customer retention is not just a metric; it reflects a brand’s ability to maintain a loyal customer base over time. Retaining customers becomes paramount ...

MOR or not MOR, what’s best for OTAs? A comparison

In this “online travel agency payment infrastructure” series, we previously discussed PCI DSS compliance; once you have clarity on that, the next thing that ...

Managing Online Reviews and Reputation for OTAs

As an online travel agency, your growth trajectory hinges considerably on maintaining a positive reputation and degree of trust among your target audience. Online ...

Effectiveness of affiliate programs for travel agencies

Affiliate marketing has evolved remarkably, becoming a crucial weapon in the marketing arsenal of any e-business. According to Rewardful, the affiliate marketing industry is ...