6 September 2023
Four smart ways to build a hotel positioning strategy
Overview: The goal of hotel positioning is to create a clear and compelling image of the hotel in the minds…
Infographics
8 June 2023
Vervotech Curated Content: The ideal solution for accurate hotel content on booking platforms
Overview: Vervotech uses state-of-the-art Natural Language Processing (NLP) techniques. We match each property in the database for standardized hotel content.…
3 February 2023
The impact of descriptive content on OTA’s revenue
Overview: It's time to focus on the descriptive content of your website. Travelers' purchasing decisions are highly influenced by static…
25 December 2022
Four smart ways to attract MICE Tourists
Overview: Here in this graphic, we explain four ways to attract the right, high-paying MICE tourists. There are many marketing…
25 December 2022
Five tips to boost ROI with metasearch advertising
Overview: You have industry giants like Bookings.com and Expedia compete on Metasearch, but the good thing is that you can…
25 November 2022
Sentiment analysis in the travel industry
Overview: Sentiment analysis or opinion mining is a process to analyze textual data and interpret the sentiments behind it. Learn…
14 November 2022
How does a hotel inventory management system work?
Overview: A hotel inventory management system has a set of automated software modules that help your hotel staff perform various…
14 November 2022
Five key benefits of employing an inventory management system
Overview: The utility of an inventory management system in running accommodation businesses is well known. If you are not using…