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Big data analytics in travel: Five outcomes that bolster growth
The use of big data analytics can single-handedly lift any organization’s operations capability, provide competitive advantages, and highlight new business opportunities. As per a ...
Top marketing strategies for online travel agencies:SEO to social media
The travel industry has seen a significant shift in consumer behavior over the last few years, with close to 150 million travelers booking their ...
Sentiment Analysis: What it is and how it can transform your hotel guest experience
Think about the last time you booked a hotel. How much did you research on Google, Instagram, and Facebook before making a purchase? Or ...
Understanding the impact of hotel digital concierges on customer satisfaction
Hotel digital concierges are becoming increasingly popular for hotels to provide personalized service to their guests. To put it simply, a digital concierge is ...
Different terminologies for hotel wholesalers in the travel industry
A wholesaler is a third-party marketplace that sources hotel inventory (room nights, rates, hotel amenities, packages) in bulk from hoteliers, and accommodation providers and ...
How does a conversational AI Chatbot work? Use cases in Travel
Travel & accommodation is a highly customer-facing industry. At the same time, the volume of travelers is big and traveler expectations are bigger. As ...
